Tag Archives: marketing

An open letter in 2 parts to car manufacturers on how to sell cars. Part 2: on “Millenials”….

Posted on September 13, 2013 by justdrivethere

So, after having tackled the slightly thorny issue of social media, and its use (or rather misuse) by certain automotive manufacturers, there is another closely related subject I want to address. This one is really annoying, as it is pure … Continue reading →

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An open letter in 2 parts to car manufacturers on how to sell cars. Part 1: Don’t solely rely on social media

Posted on August 2, 2013 by justdrivethere

So, as you may have noticed from glancing at the news, it is not all sales and happy-faces for a lot of manufacturers around the world. Sure, the big players, such as Volkswagen, BMW, Ford, Toyota or General Motors are … Continue reading →

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