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Category Archives: Auto Industry
Companies that lie. Would you trust them with your life?
It’s been all over the news for the past year. It was so big, the company involved has had to massively reduce its expenses, innovation strategy and even some of its big marketing assets. No, I’m not talking about Samsung, … Continue reading
Posted in Auto Industry
Tagged 787, autonomous, autopilot, boeing, cars, clean, corporate greed, diesel, dieslegate, Ford, lie, recall, takata, tesla, uber, volkswagen
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The Hire is back! Or how to make a good advert
How do you make a good advertisement for a car? GM would make you beleive they can sell you a car by showing some “real” people being excited, because their pickup has a couple more horsepower than its rival, or its … Continue reading
Posted in Auto Industry
Tagged 5 series, advertisement, bmw, clive owen, neil blomkamp, the escape, the hire
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The electric car enthusiast, are they different?
We all know the classic car enthusiast. Loves his/her vehicles, goes to car meets, spends most of the day on forums looking up trivial data on their vehicle and their next vehicle, wears all sorts of car branded clothing, does … Continue reading
Posted in Auto Industry
Tagged bmw i3, branchez-vous, canada, chevrolet, circuit gilles villeneuve, electric car, eurokracy, geebee, guinness world record, kia soul ev, montreal, nissan leaf, quebec, renault twizy, tesla, volt
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The Driver’s Edge: An open letter to the CEO of Ford Motor Co.
With summer approaching, it’s always time to try something new. With that in mind, I thought it would be great to get more local content on JustDriveThere, notably exploring Canadian car culture, and how the American driving dream has evolved … Continue reading
Posted in Auto Industry, The Driver's Edge
Tagged 2017 Lincoln Continental, classic, concept, driver's edge, Ford, lincoln, mark fields, mkc, mustang, town car
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