The Driver’s seat
-
Sections
-
Recent Posts
Monthly Archives: October 2016
The Hire is back! Or how to make a good advert
How do you make a good advertisement for a car? GM would make you beleive they can sell you a car by showing some “real” people being excited, because their pickup has a couple more horsepower than its rival, or its … Continue reading
Posted in Auto Industry
Tagged 5 series, advertisement, bmw, clive owen, neil blomkamp, the escape, the hire
Leave a comment
Remembering Gilles Villeneuve
28 years ago, on a rainy and cold October day, I was in attendance when Gilles Villeneuve won his first F1 race. To the delight of the cheering crowd, he did it on his home course; the Circuit Île Notre-Dame, … Continue reading
Posted in The Driver's Edge
Tagged 312 t5, arnoux, best driver, enzo, Ferrari, formula 1, formula atlantic, gilles, grand prix, james hunt, mclaren, montreal, paul newman, renault, snowmobile, villeneuve
Leave a comment
JustDrive There 